I stopped by the Boise Cabela's yesterday. Not that Cabela's has announced anything one way or the other regarding having a position or not, but the Yeti coolers were very predominantly displayed near the front, and visually put everything else in the background.
Not that they had much of a selection of other coolers, even their own, which I thought was odd. Even if they (perhaps wisely) choose to stay out of things, it seems like making something (like their own stuff) other than the Yetis the eye candy of that department would potentially be good for business.
I won't like to it because it's full of pop ups and stuff if you don''t have a blocker, but The Blaze had a story on other companies taking advantage of Yeti's blunder. What I found interesting was in the comments section. I have no idea if it's true, but a commenter said that Yeti was bought out by some conglomerate that is also big into health care. Potential smoking gun if true, given how it appears the health care industry feels about guns.