On my way home from Pennsylvania, I stopped at a Sheetz (local 7-11 type store), and I saw black bags of Doritos with white lettering.
They were printed (I have it in the car) with words to the effect that it was a taste test and that the taster is invited to help name the new flavor.
I was intrigued, so I left the bag of Black Pepper Jack on the shelf (my favorite!) and got these, formula X-13D or some such.
It was easy to identify what flavor they're going for just from the smell -- Cheeseburger with pickles.
And I have to admit that they tasted vaguely like a cheeseburger with pickles.
Until the chemical after taste set in.
I've not provided my feedback yet, but I'm afraid it's not going to be too complimentary.