This cracks me up because it wasn't that long ago (less than 20), Jim Beam was considered a premium bourbon. Then the whisky craze happened and same stuff that happened in the beer industry happened to whisky. Pinkies out snobbery.
I've drank Jim Beam regularly since turning 21, Beam and soda please.
Beam is my go to for cocktails and sipping a little bourbon on my deck.
