I am thinking that Pro and College sports went through a sweet spot the last two decades as far as income. It seems to me they transitioned from broadcast TV network contracts to cable/TV contracts and sort of got income from both. Now that we have streaming, they are running into the same issues other areas of entertainment have experienced when the internet takes over. The income might contract or stagnate for a few years.
Of course, part of the issue may be they are spending too much on peripherals that I don't want to see. Aside from basic competency, I don't care who the announcers are for the game. They generally talk too much about stuff unrelated to the game. And please ESPN, just give me a highlights show. Give me a one hour show with highlights for every college game of the week. I do not care one bit for "analysis" from a bunch of overpaid, egotistical commentators that are probably wrong anyway. You can fire most of them.