I'm figuring on diversification. If one thing clicks good, then I'm really happy... With multiple niche markets, I can cut some of the "be everything to everyone" kinda hassles, you know?
Did a buncha stuff at the IBS Benchrest Nationals, and I'm getting folks e-mailing about other stuff... Will probably be running an ad in Precision Shooting, maybe even one of the mainstream rags...
As it is, I've bought good equipment, and I've paid attention to workflow detail, as only someone who used to play management consultant/process engineer, can do...