As I heard it, the PETA woman spent some time in intensive care for various and sundry internal injuries and was going to need extensive (the cop I heard it from emphasized "extensive") reconstructive facial surgery . . . after which she would be facing assault and other charges.
Maybe part of the reason they've stopped doing so much of that is the spread of CCW laws - it could be argued that some richie might produce a gun and shoot one of them on the basis that he or she couldn't be sure that it was only
paint they were going to throw, along with, as you say, they frequently follow up with even more violence.
I still find the 'Why doesn't PETA ever go toss paint on biker's leathers in a bar?' funny though.
That and, while I haven't heard of it, I'm sure at least a few PETA morons got hit with multiple thousand dollar fines/restitutions in court for their actions. Personally, I'd contract with a fur company for a replacement with a specification that I get the heads seperately - to give to the PETA guy forced to pay for the new coat, 'THESE are the animals that died because you ruined my last coat'.