WebsitePairs Review articleMaura and Abigail have been accused of fascism before. Americans are primed to equate lack of choice with lack of freedom, and the aesthetics of the project, from the cut of the jumpsuit to the music on the playlist, look and feel decidedly Soviet. When I ask Maura about it, she tells me that people forget the project isn’t about forcing people to wear the same thing; it’s about encouraging them to end their participation in a harmful system. “JUMPSUIT is not a mandate,”
When I was growing up if a storyteller wanted to show that the characters lived in a tyrannical dystopia they would have everybody wearing the same types of clothes. Some plain, utilitarian coverall type of thing. Everybody was equal you see.
And the wearing of Mao jackets by almost everyone in China during his reign showed that it does happen in the real world. Hell, they still wear it now but it's not as pervasive.
So these women want to bring us that type of society. This meshes well with Bernie's complaint about how many deodorant choices there are.
Now I don't think they'll achieve their dreams and I don't consider them a threat in any way but I'm posting this just as another point that these people are mentally unsettled. Choice bothers them so much they've made a business out of reducing choices.
Full disclosure: I, too, limit my wardrobe for daily wear but I would not dream of showing up at a wedding or funeral in overalls or my usual comically oversize sombrero, paisley mu-mu, and wooden clogs combo.