Rabe and her colleague Leila Samson wanted to see how sexy anchors affect men's ability to retain the actual news, so they devised an experiment in which they asked hundreds of them to watch the same 24-year-old anchor deliver a broadcast twice -- once dressed in modest attire and another time in something more revealing, complete with jewelry, makeup and cleavage.
The study, published online in the journal Communication Research, found that men were more likely to closely watch the sexy anchors but less likely to remember what they said. So networks that hire attractive news anchors may get higher ratings but have less-informed male viewers as a result.
Why make studies on crap we already know?They just want to make sure. :laugh:
And the fact that it was women asking the question....
;/
I watch Robin Meade on HLN, AKA: "Happy Land News". I guess she does the stories in English; I never turn the sound on. :laugh: >:D
My dad gets irritated because he resents the manipulation of getting us to stare instead of listen. Anyway, he's old. :laugh: Gretchen Carlson not bad but still no E.D. Hill in knee high boots. Can't remember the chick they had on Fox News new year's coverage but she had the whole store front on display.
Gotta put a good word in here for s. e. cupp.That could be taken the wrong way. =D
DD
http://www.google.com/images?q=Mélissa+Theuriau
*Lé sigh*
http://www.google.com/images?q=Mélissa+Theuriau
*Lé sigh*
found that men were more likely to closely watch the sexy anchors but less likely to remember what they said. So networks that hire attractive news anchors may get higher ratings but have less-informed male viewers as a result.
its the acai berry lady
So the gist of this study is that men like to look at attractive women but we aren't necessarily paying attention to what they are saying? Huh, who'd a thunk it?
That could explain why I was never really annoyed by my wife until she was well into her forties. ;)
What I wouldn't give to be a fly on the wall if your wife ever sees this....
http://www.google.com/images?q=Mélissa+Theuriau
*Lé sigh*
its the acai berry lady
In the name of science, this study should be repeated to measure the effect, if any, on female viewers.
In the interests of science, I volunteer to serve as a female viewer.